This promotional video introduces the English Aromatics range โ a collection of shampoo, body wash, conditioner, and hand wash, designed exclusively for the hospitality sector.
Our goal was to convey a sense of refined English luxury while visually highlighting the key natural ingredients that give the range its distinct scent. We achieved this with a slow pull-back camera move, set within one of our high-end virtual hotel environments. Behind the products, animated ingredients โ mandarin, lime, and basil โ gently fall through the air, adding texture and interest to the scene.
To complement these animated sequences, we used extreme macro close-ups of the product labels, and carefully lit motion-controlled shots of the bottles both in free-standing and wall-mounted positions. These give hotel buyers a clear, elegant view of how the products look both on the shelf and in situ.
The voiceover โ delivered in a calm, authoritative tone โ guides viewers through the product benefits: 98% natural ingredients, free from parabens, and 100% vegan-friendly. The script reinforces the sense of trust and premium quality expected from the Guest & Co. brand.
A looping track of luxury deep house underscores the visuals with a modern yet unobtrusive energy, balancing heritage and contemporary style.